When I re-launched the blog as My Fresh Perspective last month, I said that one of the things I was most excited about was broadening the discussion matter to cover a wider range of holistic wellness aspects. One of these is clean beauty and skincare – in other words, clean, non-toxic, truly good-for-you cosmetics and body care products.
I’m sure you’ve noticed this as a rising trend over the past couple of years, and it’s certainly one I’m excited to watch grow! I believe that just like the food we put in our bodies, we need to be aware of what we’re rubbing and spraying on our skin. As our largest organ, it deserves some TLC, don’t you think?
Unlike many trends that come and go, I have a feeling that clean beauty is here to stay. It’s made some pretty big headlines this year, including the launch of the ‘Clean at Sephora’ seal – an indicator that helps shoppers like you and me identify products with no (or fewer) of the harmful ingredients we want to avoid. These include sulfates, parabens, formaldehydes, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban. If you see them on the back of products currently in your bathroom, it may be time to consider a replacement. Luckily, the growing demand is also resulting in more options to choose from.
The topic has also been part of legal discussions, and last month California’s legislature voted to pass the Cruelty-Free Cosmetics Act. The impact would be a ban on all beauty products tested on animals by January 2020, and fines for any companies found to be doing so. I’m not one to talk much about politics, but I do think it’s nice to see laws that encourage businesses to do what’s right for animals, people and the planet, not just for profits.
Another thing that’s exciting to see is the growth of stores that cater specifically to the clean beauty-conscious shopper. Places like Detox Market, Credo Beauty, and CAP Beauty all stock conscious brands that source ingredients and formulate products thoughtfully. of course, there’s still the question of whether these largely plant-based products are truly as effective as their more conventional counterparts. Do kale and carrots really do the same job as retinol? Are papaya and pineapple enzymes really doing the same thing as a medical peel? Obviously there’s some big differences between these things, but what’s great is that innovation is happening fast in the clean beauty world, and I think it’ll only continue given the growth of demand.
In the meantime, having experimented with plenty of products over the past couple of years, I can absolutely vouch for the the greatness of what I’ve tried. It’s been a while since my last clean beauty faves roundup, so today I’d love to share some new ones with you. Let’s get right to it, shall we?
Note: None of the items below were provided to me and this is not sponsored in any way. I just really want to share because I’ve personally loved using each product, and I think you might too!
Clean and Clean Reserve by Clean Beauty Collective: Perfume
Perfume is a tricky product because so many things can be hidden as ‘fragrance’. It’s because of this that I usually resort to making my own body mists with essential oils (which are absolutely lovely, by the way!) I spent some time a couple of months ago researching cleaner, non-toxic perfumes, and lo and behold found…. Clean Beauty Collective! Their Clean Classic and Clean Reserve lines are the ones I’ve tried so far, and both are formulated with non-toxic, eco-conscious, sustainable ingredients. There are SO many different scents that smell wonderful and refreshing on their own, but also work really well when layered together. I have the Skin and Rain fragrances from the Clean Classic line, as well as Citron Fig from Clean Reserve.
In addition to beautiful products, I really appreciate Clean Beauty Collective’s strong commitment to safety-first ingredients. They’re also doing what’s right for the planet with packaging that is made from recycled materials and is recyclable. I like having minimal clutter on my counters, but because these bottles are so pretty, they’re out on display every day.
By Rosie Jane: Perfume
Another winner in my scent tests, By Rosie Jane is another brand that stood out, not just with gorgeous scents, but also a story to tell. They use clean, eco-friendly, safe ingredients that actually last, so you won’t find yourself going through tons of spritzes just to keep yourself smelling nice! The products are free of phthalates and parabens, and are not tested on animals. The one I’ve got is Tilly Eau de Parfum, which has notes of grapefruit, coconut and pineapple.
MyChelle: Every-day sunscreen
I used to completely ignore sun protection while living in Vancouver, rationalizing my lack of action by thinking that I was spending most of my time either 1) in the office at work, or 2) outdoors, where it was probably raining. Living in California has made it something I definitely don’t ignore now (maybe it’s also something about turning 30!), and one sun care brand I’m enjoying for many reasons is MyChelle. The products have varying levels of SPF, and there’s also a full skincare line. I use the Sun Shield Clear Spray SPF 30 all over my body, including my face because it doesn’t feel greasy and barely needs rubbing in. I’m currently using one of the brand’s facial cleansers too, but it’s too early to say whether or not it’s working. So far, so good!
Coola: Suncare + SPF 30 BB Cream
Another non-toxic, good-for-you option, Coola’s line includes sunscreen, SPF makeup, skincare and sunless tanning products. This summer I got a sample size of the Mineral Face SPF 30 Matte Tint Moisturizer which feels like a really light, sheer BB cream with a matte finish. One of the unique things I love about it is that the formula contains rose hip seed oil which delivers essential fatty acids and vitamin C to the skin. I’ll take those antioxidants any day!
ACURE: Cleanser, facial oils, facial towelettes, shampoo + conditioner
This is my go-to brand for head to toe natural skincare that doesn’t break the bank, and has been for the last couple of years. It all started when I fell in love with ACURE’s oils – specifically, rose hip, marula, blue tansy and moroccan argan oil. The oils are cold-pressed, pure, and multi-purpose, meaning that you can use them on your face, as well as hair and body. (Cold pressed oils are the kind you want to look for because they retain more nutrients and have more potency than oils that are exposed to high heat and processing.) Rose hip and marula are the ones I use most often – sometimes in place of moisturizer because they absorb quickly – and blue tansy oil is great if my skin feels inflamed or irritated.
Oils aside, the Radically Rejuvenating Cleansing Cream is my usual pick because it’s gentle and my face truly feels clean after using it – even if I had makeup on before. The facial towelettes are perfect for traveling or freshening up post-workout, and the shampoo and conditioners are light and effective. ACURE also just launched a line of new natural deodorants, and while I can’t vouch for them yet, they’re on my list to try next.
All of ACURE’s products are 100% vegan, free of parabens, sulfates, mineral oil, petroleum and silicone. They’re not tested on animals an dnd the price points are super affordable. It doesn’t get much better than that!
Andalou Naturals: Facial moisturizer + body lotion
Another great brand for head-to-toe essentials, Andalou Naturals is one of the first I came across when venturing into replacing my usual personal care items with better alternatives. The company’s list of certifications includes Non-GMO Project Verified, Gluten Free Verified, Certified Organic, Nature Derived, Vegan, Vegetarian, Sustainably Sourced and Fair Trade Ingredients, and Cruelty Free. Fruit stem cells are in every product which provide antioxidants that work along with the benefits of other nutrient-dense, plant-based ingredients in each formula. There’s a great big glossary of them all here which I appreciate because transparency is one thing I’m always looking for.
As far as my picks, so far I’ve really enjoyed the 1000 Roses Beautiful Day Cream (very light, non-greasy, and absorbs super fast with pomegranate, hyaluronic acid and aloe vera to hydrate), and the Avo Cocoa Skin Food Mask (only $14.95 and it’s fabulous!). I also have to tell you about the Kukui Cocoa Nourishing Body Butter, because I slather it on after every shower and the smell is absolutely divine. It makes getting ready for work in the morning – even the really tired mornings – that much better.
Thrive Market Collection: Organic Virgin Coconut Oil
I may be biased since I work at Thrive Market, but the Organic Virgin Coconut Oil is a best-seller so I know I’m not alone in saying this is a great pick! It’s organic, non GMO, fair trade and made from sustainably harvested coconuts. I have a jar in my kitchen, my bathroom, my bedroom, and… well, that’s pretty much all the rooms in my house. Coconut oil is one of the most versatile natural products you can have in your home (and skincare routine), and this is a good’un!
Kopari Beauty: Natural deodorant
Admittedly I don’t wear this one for workouts, but it IS the one I wear throughout the rest of the day. Kopari’s coconut deodorant is aluminum-free, dries fast, doesn’t leave marks or stains, and is very lightly coconut scented. It’s also worth noting that this deodorant doesn’t contain baking soda, which I know is something that several people find irritating to the skin.
RMS Beauty: Master Mixer multi-tasking makeup
A pared-down, minimalist makeup bag is what I like, and RMS is one of the reasons mine stays that way! The Master Mixer has a really pretty rose gold tone that can be used on its own or with other makeup on lips, eyes and cheeks. There are other luminizing products in RMS’ line which are also wonderful, but I find myself coming back to this one over and over because of its versatility… and I really like rose gold!
As a brand, RMS prides itself on using ingredients that are raw, pure and organic – not highly heated or processed – which allows them to maintain their natural healing properties. That means that they actually work to improve the skin and make it look beautiful at the same time. You can read more about ingredients in RMS products here. (Seriously, this is worth a read – I found it fascinating!)
Alrighty, that’s the roundup for now! As we move into the cooler months I know I’ll be experimenting with new skin and body care products so I’ll do another post in a few months once I’ve had a chance to see what works. In the meantime, I’d love to hear from you! What are some of the natural, clean, non-toxic beauty/body products you’re using right now?